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Tourism·13 September 2026

Dubai to Highlight Tourism Growth and Future Projects at Arabian Travel Market

The Dubai Department of Economy and Tourism (DET) will lead the emirate's presence at the 33rd Arabian Travel Market (ATM) from 14-17 September, showcasing its tourism ecosystem and future growth plans.

The Dubai Department of Economy and Tourism (DET) is set to spearhead the emirate's participation in the 33rd Arabian Travel Market (ATM), taking place from 14 to 17 September at the Dubai World Trade Centre. This annual event serves as a crucial platform for Dubai to connect with global travel partners, share insights on emerging trends, and foster collaborations to further expand its visitor economy.

DET's delegation will be joined by over 115 co-exhibitors from both public and private sectors, including hotels, destination management companies, and tour operators. Key government entities such as the Dubai Civil Aviation Authority, Dubai Culture & Arts Authority, Dubai Health Experience, Dubai Municipality, and the General Directorate of Identity and Foreigners Affairs - Dubai will also be present, underscoring the city's collaborative approach to tourism development.

Showcasing Future Developments

A central focus of DET's involvement will be to brief the global travel trade on significant upcoming projects that will shape Dubai's destination offering. These include the new AED 128 billion passenger terminal at Dubai World Central - Al Maktoum International (DWC), and key initiatives under the Dubai 2040 Urban Master Plan such as the Palm Jebel Ali master plan, the Hatta Development Plan, and the Jebel Ali Beach Development Project. These developments are expected to create new opportunities for international travel partners to promote Dubai to both new and returning visitors.

His Excellency Issam Kazim, CEO of the Dubai Corporation for Tourism and Commerce Marketing (DCTCM), highlighted the importance of ATM:

"Arabian Travel Market (ATM) is a moment each year when the global travel community gathers in Dubai, and it is one we value deeply."

Engaging International Partners

DET will host over 300 travel trade professionals and more than 40 travel trade media from 40 countries through its Hosted Buyers Programme. This initiative aims to provide invited buyers with immersive experiences of Dubai's hospitality beyond the exhibition halls, fostering lasting relationships. Also, teams from the Dubai College of Tourism (DCT) and Dubai Sustainable Tourism (DST) will be on hand to discuss their contributions to the city's tourism ecosystem.

The Dubai stand will also offer a taste of the emirate's cultural and culinary identity, featuring works by Emirati artist Mariam Abbas, and local food and beverage brands like Karam Coffee, Estekanah Chai, and Camelicious.

Frequently asked

Questions, answered

When and where will the Arabian Travel Market (ATM) 2026 take place?
The 33rd edition of the Arabian Travel Market (ATM) will be held from 14 to 17 September at the Dubai World Trade Centre.
What major Dubai developments will be highlighted at ATM?
DET will brief attendees on key projects including the new **AED 128 billion passenger terminal** at Dubai World Central - Al Maktoum International (DWC), the **Palm Jebel Ali master plan**, the Hatta Development Plan, and the Jebel Ali Beach Development Project, all part of the Dubai 2040 Urban Master Plan.
How many co-exhibitors will join DET at the Dubai stand?
More than **115 co-exhibitors** from Dubai's tourism ecosystem, including hotels, destination management companies, and various government entities, will join DET at the Dubai stand.
What is the purpose of DET's Hosted Buyers Programme at ATM?
The Hosted Buyers Programme will welcome over **300 travel trade professionals** and more than **40 travel trade media** from 40 countries to experience Dubai's hospitality, foster business relationships, and engage with the destination beyond the exhibition.
Reported by
Google News — Dubai Tourism & Hotels · Google News — Dubai Lifestyle & Culture · Google News — Sharjah & Northern Emirates Property
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This brief was summarised and rewritten by Gaia Living from public reporting. Figures and details reflect the original sources.

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