SRG Holding, founded in 1958 by Abdulsalam AlRafi, is a prominent family-owned holding company in the UAE. Initially established to trade agricultural commodities, the company has evolved to become a major player in property development and management, hospitality, real estate investments, and wholesale trading. Now led by the second generation of the AlRafi family, SRG Holding remains rooted in the values of honesty, integrity, and long-term partnerships, which have significantly contributed to its growth over the past decades​.

The company boasts a diverse portfolio that includes some of Dubai's most iconic landmarks such as the Burj Al Salam, Sheraton Grand Hotel, and Marina Heights Tower. SRG Holding operates across the entire real estate value chain, encompassing project development, facilities management, and leasing and sales services. Their hospitality division partners with leading hotel operators, ensuring the highest standards in their hotel and serviced apartment offerings. With a commitment to quality and innovation, SRG Holding continues to expand its presence in both local and international markets​.

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